When Ted Larson, Vice President of Product Management and Marketing at Interface, has a passion for something he devotes his time and energy to mastering it, whether it is innovating industry game-changing products or discovering new tequila.
This pursuit of excellence has served Larson well during his 30-plus year career in product design and engineering. His expertise has helped Interface establish itself as one of the premier innovators in the force measurement industry. Larson credits his success to being mindful of customer needs.
“I believe the most important aspect of product development is listening to the customer and discovering the most difficult issues they face every day.” Ted Larson
Larson started his journey at the University of San Francisco in 1979 where he would go on to earn a B.S. in Business and Organizational Behavior. Shortly after graduating, he quickly realized that he had a desire to become an engineer and wanted to bolster his skills as a maker. In 1987, Larson earned a B.S. in Electronics from Chapman University in Orange, California.
His education and skillset boosted Larson’s career in the aerospace and defense industry where he held positions with Boeing and SYMVIONICS. Over the next 20 years, Larson would hold various management and executive level positions in manufacturing and engineering, initially starting in mechanical and eventually moving into electronics. He worked in a diverse range of industries including software, automotive, chemical and lighting.
In 2015, Larson joined Interface to head up new product development. This position was unique to Interface because in the company’s 50-year history its focus centered around improving its industry-leading load cells, as opposed to creating new products. Larson was tasked with creating products that take the company into its next 50-years, what Interface coins as the 2nd 50, as a leading innovator of force measurement technology solutions for the automotive, aerospace and defense, medical, industrial industries and metrology.
In the four years that Larson has been with Interface, the company has released some of the industry’s most innovative products including AxialTQ. Larson’s propensity for fresh ideas and new ways of thinking have propelled Interface’s capability to solve complex customer problems.
“Engineers thrive when they are attacking a specific problem, and without customer input, new ideas wouldn’t change a thing.”
When Larson isn’t developing new ideas for Interface, he enjoys traveling to Mexico to be with family. In Mexico, he can spend time discovering and collecting new and delicious tequilas. Each year, Larson will bring back a few unique bottles of añjeo tequila to taste with family and friends.
For more information Interface’s new products and innovations, visit www.interfaceforce.com.