Faces of Interface Featuring Dave Reardon

In today’s Faces of Interface series, we are talking to one of the newest members of our distinguished sales team, Dave Reardon, regional sales director. Dave grew up around the force measurement industry and has made his way to Interface after a distinguished career in the aerospace industry.

Dave Reardon has known the world of strain gages since he was young. His father was a long-time strain gage expert in the aerospace industry and Dave followed in his footsteps. He also took a liking to the industry at an early age, participating in CAD classes in high school followed by attending Cal State Long Beach in pursuit of an electrical engineering degree. He ended up finishing his bachelor’s degree, switching to information technologies at University of Phoenix, followed by a master’s degree in business administration from Kaplan.

His first role came as an assistant engineer for aerospace industry giant McDonnell Douglas. His role involved flight test engineering team as needed, until they learned about his CAD skills, at which time they had him primarily doing strain gage drawings.

Over the next 18 years, Dave took his talents across a wide variety of aerospace leaders including Lockheed Martin, Gulfstream Aerospace, Bombardier, The Boeing Company, and more. His roles varied from instrumentation engineering in flight test, to test directing in avionics development labs, and eventually sales. On the sales side, he was working with systems very akin to Interface’s portfolio including data acquisition, telemetry products, and sensors. He even owned his own rep firm for a time that included a few sensor lines in addition to other testing equipment.

A few months ago, Dave was looking for a new opportunity. He was well acquainted with Interface’s products and when he saw an opportunity to work here, he jumped on it with the help of a referral from a friend. Dave came to Interface as our regional sales director in charge of the East Coast. His long-time work in aerospace industry, and specifically his knowledge of strain gages and sensors, made him a great fit in this role.

His responsibilities include managing sales across the region, working with customers daily to find a solution that is right for their specific needs, working with applications engineers, and managing rep firms across the large territory. Dave works across all industries; however, with his background in aerospace, in addition to automotive, he certainly knows what fits bests for those industries.

Dave has made an incredibly positive impact on our team at Interface. Dave mentioned what he enjoys the most is that he has never worked for a company with better communication internally and throughout our community. He specifically highlighted the marketing team’s ability to continue driving leads as critical benefit of working sales at Interface. He also loves collaborating with customers and seeing the incredible potential of the innovation landscape.

When he is not solving customer challenges with force systems, Dave is usually off traveling. He has visited 46 of the 50 states, as well as multiple countries. He lives in Daytona Beach, Florida, but still loves to vacation in other beach destinations. Italy is his favorite international get away so far, having spent two weeks there back in 2014. Dave also has five grown children, a grandchild, with another on the way.

We appreciate Dave taking the time to speak with us and look forward to watching him flourish here at Interface . To learn more about our incredible team members, check in each month for a new Face of Interface’s feature. You can see all our ForceLeaders here.

Faces of Interface Featuring Justin Walker

Our Faces of Interface feature focuses on Regional Sales Director (RSD), Justin Walker. Justin is a United States Marine veteran who grew up in the Texas oil fields. He received his knowledge and experience in engineering while in the military. He has honed his skills in engineering and sales across a variety of roles and was recently promoted to the critical role of Interface RSD.

Growing up near the oil fields in Texas and having a father and friend work in the fields led Justin to develop an interest in the technical side of oil rigging and engineering in general. However, his goal was to remain out of the fields and instead work to optimize the process through technology. To do so, Justin opted for the Marines to serve his country and receive the training necessary to accomplish this goal.

He joined the Marines at age 17, and scored very high on the technical aspects of the entry exam. This enabled him to serve as an aviation mechanic with a unique and interesting specialty in cryogenics. The cryogenics aspect of his roles allowed him to work with the liquid nitrogen and oxygen involved in weapon systems and base support. He also got some kicks freezing stuff, as well as curing a hangover or two with the highly effective chemicals.

Justin served in the Marines for four and half years before jumping into the oil and gas industry with a company named Weatherford. In this role, he worked as a wire line operator where he helped to determine where oil could be found and then using explosives to access it. He stayed in this role until the oil market dropped, and then moved into sales.

His first role in sales was at West Texas Nissan and Justin found a ton of success in a sales position. Unfortunately, the market crashed and Justin decided it was time for a change. He moved to Phoenix, Arizona, because he was familiar with the area due to his time being stationed in Yuma, Arizona, when he was a Marine.

Justin joined Interface in July 2016 as an applications engineer. He had a desire to get back into technology and engineering, while still maintaining a sales role due to his success in the automotive industry. He remained at Interface for two years before leaving to join one of our rep firms in Florida, where he still sold Interface products. After a year and a half with Interface’s rep firm, we welcomed Justin back with open arms. First, as applications engineer; however, Justin was recently promoted to Regional Sales Director covering the Central North America region. Justin has thrived in his roles at Interface.

Justin really enjoys the day-to-day interactions with customers and our rep firms. What he enjoys the most is the differences in who and what he is working with each day. One day he could be working with a customer that works in the oil field like he witnessed as a kid growing up, another day he could be selling solutions to a company responsible for putting satellites and even humans in space.

When he’s not helping customers solve their force measurement challenges, Justin can be found spending time with his wife and six-year-old stepson. He and the family enjoy getting outdoors as much as possible. Together, they hike in the mountains, camp, take a ride on their ATVs, and boat the Colorado River.

We appreciate having the opportunity to share Justin’s amazing story. He is passionate about what he does at Interface and in life. We are thrilled to have him on the Interface team and working hard for all his customers and rep firms at ensure the highest levels of satisfaction! To learn more about our outstanding team members, check in each month for a new Faces of Interface feature.

Faces of Interface Featuring Keith Skidmore

The combination of technical expertise and interpersonal skills is rare in an engineer. Fortunately, these are the outstanding qualities that Regional Sales Director Keith Skidmore brings to the table. Or as we like to call it at Interface, the lab.

Growing up in Cleveland, Ohio, with a dad that worked as a technical salesman, Keith experienced the impressive capabilities of science and technology first-hand, simultaneously learning how to create relationships with customers and sell solutions. Keith also had a passion for finding out how things work at a young age.  As a kid, he was always tinkering with different hardware to figure out how it worked or how to make it better.

This upbringing led Keith to The Ohio State University, where he graduated with a Bachelor of Science in mechanical engineering in 1994. His short professional career in Ohio took him to Sensotec, where he was a Technical Sales Engineer for one year. At this point, Keith’s more than 20 years in the cold, snow and rain were taking its toll. He was ready for a warmer climate.

In 1995, after visiting a friend in the Phoenix area, Keith made the decision to move out West for good. He started his career in Arizona at DH Instruments, a Fluke Company, as a Regional Sales Manager. During his time with the company, he sold pressure calibration equipment. After one year, he started to investigate career opportunities at Interface because he was interested in the mechanical applications of the company’s load cell and sensor technology products.

In October 1996, Keith joined Interface as a senior application engineer. At the time, he became one of the only application engineers on staff and had the opportunity to work in a wide variety of industries across the world. Some of Keith’s customers at the time included Lockheed Martin, Boeing, Airbus, Ford, as well as a lot of smaller companies and labs. He enjoyed working across different industries providing performance load cells and instrumentation because he was able to see all of the unique and innovative ways these companies were developing products with the use of the world’s leading force measurement equipment.

“A lot of the products that Interface makes have an impact on our daily lives. From medical technology to automotive, I enjoy seeing and learning about all the different ways our products are used to test different equipment. Having a genuine interest in the products I’m selling certainly makes it a lot easier to get our customers excited about them.” Keith Skidmore, Regional Sales Director

In 2006, he was promoted to Product Sales Manager at Interface. In this role, Keith became responsible for more product lines and gained more responsibilities, leading sales in Interface’s Specialty Products, including torque transducers, multi-axis sensors, and instrumentation. In fact, Keith recently shared his insights on the growing trends in multi-axis sensors for test and measurement projects. You can read the post here.

Skidmore remained with Interface for 10 years before moving on to take a measurement application engineer position with Measurement Solutions, a representative firm of Interface solutions based in Arizona. Measurement Solutions had been an outside sales representative firm with Interface’s for many years and continues to carry Interface’s line today. Keith experienced what it was like working as a sales representative for his former company and other OEM’s of testing products in the industry. This role provided Keith with a new perspective and helped him grow in his career as a technical salesman. After three years with Measurement Solutions, Keith returned to Interface to take on his current role as the Regional Sales Director work in representatives in Arizona, New Mexico, Kentucky, Indiana, West Virginia, New York, Michigan, Western Pennsylvania and the state where he grew up, Ohio.

He rejoined Interface because he still loves the ability to consult with customers and his outside sales force team on a diverse selection of industries and projects.

In his free time, Keith and his wife can be found mountain biking or taking trips to Flagstaff with their small dog.  He likes to get back to the green scenery and even the snow he grew up with when he lived in Ohio. In reality, he misses it just enough for a day or weekend trip. The heat and sun have won him over.

To learn more about the talented people behind Interface’s industry-leading torque and force measurement products, follow our Faces of Interface series on our blog at /blog/.